Samuel Arthur Pierce, aka Sam Purpose (formally known as Sam P.), is a Christian Hip Hop (CHH) artist from Middlesex, NC. Sam Purpose is known for mixing sonically modern, lyrical mumble rap with classic East coast hip hop nostalgia. Inspired by CHH heavyweights such as Trip Lee, Social Club Misfits, DA T.R.U.T.H., KB, and Andy Mineo as well as legendary mainstream artists like Nas, The Notorious B.I.G., and Wu Tang Clan, Sam has taken these influences and found HIS sound. Making music since 2015, Sam has founded his own independent label and production company, Renew Your Mind Music, that is based in Greensboro, NC. Sam was the only brother to three sisters who lost their father in a tragic car accident when he was only eight years old. Six months later, the family home was destroyed by a fire. Around that same time, Sam was diagnosed with epilepsy, a condition he has had to navigate since. Embracing the hip hop culture, he began getting in fights at school, resulting in constant suspensions. As the grieving from his father’s death was kept hidden, he began writing songs at the age of 10. Sam Purpose has not only created music that has drawn him his own attention, but he represents Christ to both his listeners and family alike. Sam’s single Deny has gained more than 10,000 streams on digital streaming platform Spotify, helping to earn a Gospel Image Award nomination in 2019.
“Sam P's music continues to inspire and remind us to keep our eyes on the King of Kings. Great work always from him and his team at Renew Your Mind Records!”
Kellie Leigh, Musiclov3rz Magazine
“If you want consistent Christ centered, head nodding, good music, then Sam P.’s ‘Plugin 2 Jesus Vol. 1’ may just be the project you need. ”